Nintendo announced they will be launching a video distribution service on the popular Wiii console.
Nintendo has partnered with Japanese powerhouse ad agency Dentsu. The two parties have not agreed on what type of content the channel will offer, but a source close to Dentsu says it will most likely be free original cartoons and other content skewed towards a younger audience. The offerings will be produced by Nintendo with paid offerings priced between $1 and $4 dollars as well. The free content will be supported 100% by advertising, which is where Dentsu comes in I'm guessing.
The initial test launch will be in Japan only in 2009, but Nintendo hopes to roll out the streaming video program to the US by early 2010.
Friday, December 26, 2008
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